It’s useful to push your tweets to additional streams because it means your content will, theoretically, pass before more eyes, thus increasing the “reach” of those tweets.
The hashtag is valuable to you because it gets your tweet into another stream (in addition to those of your followers). A hashtag becomes a clickable link to a chronological (and continually updating) stream of tweets containing that particular hashtag. Hashtags are valuable on Twitter because they link tweets. Hashtag is even some poor baby’s name and there is a Wikipedia page-so, this is a legitimate Internet phenomenon. The collection of characters should have some meaning. (So stop calling me.)Ī hashtag, quite simply, is a string of characters preceded by a number, or pound, sign (#), all connected without any spaces-e.g., #ilovegeorgeclooney ( I do).
(Just so you know, I’ve mapped out a substantial list of future column topics, and none of them include much discussion of Twitter, if you’re not into that sort of thing.) But, in all seriousness, I do get a number of questions from lawyers about Twitter, and one of the recurring questions relates to hashtags. I Know, I Know … I’m Writing About Twitter, AgainĬool your jets. Nevertheless, I will somehow manage to talk about many of the thoughts ruminating within my brain’s stew … like hashtagging. And I’d say it takes a close second to calling this column “Somehow I Manage,” which was already being used by NBC. After much shameless begging, unopened gift bottles of wine and several used game certificates for Dave and Buster’s, I have finally succumbed to writing a monthly column for Attorney at Work, which will replace the random collection of posts I have heretofore submitted. Check out the logo in the upper-left corner of this post. Pretty sweet, right? Mad Men-esque, no? That’s like your bat signal for knowing when I’ve written something here.
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